When it comes to posting ideas on LinkedIn, this is a very interesting feature that allows users to scroll through a carousel of images with engaging content about businesses, companies or even professional services. You can also choose case study videos or case studies that demonstrate how your company or business offers solutions that make people’s lives easier in some way. In terms of what to post on LinkedIn, video has become a format through which it’s possible to capture a considerable number of subscribers, who may even want to establish contact with the companies or businesses that share the videos.Īn alternative for posting videos on LinkedIn is to interview influential people or record a message they want to give that is related to the niche of the business or company you want to project. Some types of posts you can share on LinkedIn are the following: 1. The best thing to do is to use different types of formats and tones of writing, making the content touch the heartstrings of users, so that they connect with your brand in a positive way. In addition, it’s possible to use allies such as posts with techniques like storytelling, social proof, informative posts, success stories… that will allow you to connect with your target audience and gain their loyalty. LinkedIn is a social network in which it’s possible to publish content in different types of formats, which is ideal for reaching different users with different preferences. What type of content can be published on LinkedIn?
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